Diffusion of green products: considering the double effects of "decoy" and "herd"

Qing-feng Meng, Peng-qun Shen, Zhen Li. Diffusion of green products: considering the double effects of "decoy" and "herd". In Shuliang Li, editor, Proceedings of the 2018 International Conference on Information Management & Management Science, IMMS 2018, Chengdu, China, August 25-27, 2018. pages 73-78, ACM, 2018. [doi]

Authors

Qing-feng Meng

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Peng-qun Shen

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Zhen Li

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