Digital Transformation in Retail: Can Customer Value Services enhance the Experience?

Michael Meyer, Patrick Helmholz, Susanne Robra-Bissantz. Digital Transformation in Retail: Can Customer Value Services enhance the Experience?. In Andreja Pucihar, Mirjana Kljajic Borstnar, Pascal Ravesteijn, Juergen Seitz, Roger W. H. Bons, editors, 31st Bled eConference: Digital Transformation: Meeting the Challenges, Bled, Slovenia, June 17-20, 2018. pages 23, University of Maribor Press / Association for Information Systems, 2018. [doi]

@inproceedings{MeyerHR18,
  title = {Digital Transformation in Retail: Can Customer Value Services enhance the Experience?},
  author = {Michael Meyer and Patrick Helmholz and Susanne Robra-Bissantz},
  year = {2018},
  url = {https://aisel.aisnet.org/bled2018/23},
  researchr = {https://researchr.org/publication/MeyerHR18},
  cites = {0},
  citedby = {0},
  pages = {23},
  booktitle = {31st Bled eConference: Digital Transformation: Meeting the Challenges, Bled, Slovenia, June 17-20, 2018},
  editor = {Andreja Pucihar and Mirjana Kljajic Borstnar and Pascal Ravesteijn and Juergen Seitz and Roger W. H. Bons},
  publisher = {University of Maribor Press / Association for Information Systems},
  isbn = {978-961-286-170-4},
}