Recommendation Systems: Bridging Technical Aspects with Marketing Implications

Vafopoulos Michalis, Oikonomou Michael. Recommendation Systems: Bridging Technical Aspects with Marketing Implications. In Ioannis Anagnostopoulos, Mária Bieliková, Phivos Mylonas, Nicolas Tsapatsoulis, editors, Semantic Hyper/Multimedia Adaptation - Schemes and Applications. Volume 418 of Studies in Computational Intelligence, pages 155-180, Springer, 2013. [doi]

@incollection{MichalisM13,
  title = {Recommendation Systems: Bridging Technical Aspects with Marketing Implications},
  author = {Vafopoulos Michalis and Oikonomou Michael},
  year = {2013},
  doi = {10.1007/978-3-642-28977-4_5},
  url = {http://dx.doi.org/10.1007/978-3-642-28977-4_5},
  researchr = {https://researchr.org/publication/MichalisM13},
  cites = {0},
  citedby = {0},
  pages = {155-180},
  booktitle = {Semantic Hyper/Multimedia Adaptation - Schemes and Applications},
  editor = {Ioannis Anagnostopoulos and Mária Bieliková and Phivos Mylonas and Nicolas Tsapatsoulis},
  volume = {418},
  series = {Studies in Computational Intelligence},
  publisher = {Springer},
  isbn = {978-3-642-28976-7},
}