Deals or No Deals: Contract Design for Online Advertising

Vahab S. Mirrokni, Hamid Nazerzadeh. Deals or No Deals: Contract Design for Online Advertising. In Rick Barrett, Rick Cummings, Eugene Agichtein, Evgeniy Gabrilovich, editors, Proceedings of the 26th International Conference on World Wide Web, WWW 2017, Perth, Australia, April 3-7, 2017. pages 7-14, ACM, 2017. [doi]

@inproceedings{MirrokniN17,
  title = {Deals or No Deals: Contract Design for Online Advertising},
  author = {Vahab S. Mirrokni and Hamid Nazerzadeh},
  year = {2017},
  doi = {10.1145/3038912.3052566},
  url = {http://doi.acm.org/10.1145/3038912.3052566},
  researchr = {https://researchr.org/publication/MirrokniN17},
  cites = {0},
  citedby = {0},
  pages = {7-14},
  booktitle = {Proceedings of the 26th International Conference on World Wide Web, WWW 2017, Perth, Australia, April 3-7, 2017},
  editor = {Rick Barrett and Rick Cummings and Eugene Agichtein and Evgeniy Gabrilovich},
  publisher = {ACM},
  isbn = {978-1-4503-4913-0},
}