Wendy W. Moe, Peter S. Fader. Dynamic Conversion Behavior at E-Commerce Sites. Management Science, 50(3):326-335, 2004. [doi]
@article{MoeF04,
title = {Dynamic Conversion Behavior at E-Commerce Sites},
author = {Wendy W. Moe and Peter S. Fader},
year = {2004},
doi = {10.1287/mnsc.1040.0153},
url = {http://dx.doi.org/10.1287/mnsc.1040.0153},
tags = {e-science},
researchr = {https://researchr.org/publication/MoeF04},
cites = {0},
citedby = {0},
journal = {Management Science},
volume = {50},
number = {3},
pages = {326-335},
}