On the submodularity of influence in social networks

Elchanan Mossel, Sébastien Roch. On the submodularity of influence in social networks. In David S. Johnson, Uriel Feige, editors, Proceedings of the 39th Annual ACM Symposium on Theory of Computing, San Diego, California, USA, June 11-13, 2007. pages 128-134, ACM, 2007. [doi]

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