The Effect of Big Data and Analytics on Firm Performance: An Econometric Analysis Considering Industry Characteristics

Oliver Müller 0001, Maria Fay, Jan vom Brocke. The Effect of Big Data and Analytics on Firm Performance: An Econometric Analysis Considering Industry Characteristics. J. of Management Information Systems, 35(2):488-509, 2018. [doi]

Authors

Oliver Müller 0001

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Maria Fay

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Jan vom Brocke

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