How Digital Business Strategy Affects Profitability: Opening the 'Black Box' of Performance

Matthias Murawski, Julian Bühler, Malte Martensen, Christina Rademacher, Markus Bick. How Digital Business Strategy Affects Profitability: Opening the 'Black Box' of Performance. In 24th Americas Conference on Information Systems, AMCIS 2018, New Orleans, LA, USA, August 16-18, 2018. Association for Information Systems, 2018. [doi]

Authors

Matthias Murawski

This author has not been identified. Look up 'Matthias Murawski' in Google

Julian Bühler

This author has not been identified. Look up 'Julian Bühler' in Google

Malte Martensen

This author has not been identified. Look up 'Malte Martensen' in Google

Christina Rademacher

This author has not been identified. Look up 'Christina Rademacher' in Google

Markus Bick

This author has not been identified. Look up 'Markus Bick' in Google