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Role of Sharing Intention in Webtoon Consumption: Mediation Effect

Jungwoo Nam, Won-young Chung, Daeho Lee. Role of Sharing Intention in Webtoon Consumption: Mediation Effect. In Tanja Döring, Susanne Boll, Ashley Colley, Augusto Esteves, João Guerreiro 0002, editors, Proceedings of the 21st International Conference on Mobile and Ubiquitous Multimedia, MUM 2022, Lisbon, Portugal, November 27-30, 2022. pages 288-291, ACM, 2022. [doi]

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Jungwoo Nam

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Won-young Chung

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Daeho Lee

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