Shoppers Experiences of Digital Signage-a Cross-National Qualitative Study

Andrew Newman, Charles Dennis, Len Tiu Wright, Tamira King. Shoppers Experiences of Digital Signage-a Cross-National Qualitative Study. JDCTA, 4(7):50-57, 2010. [doi]

Authors

Andrew Newman

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Charles Dennis

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Len Tiu Wright

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Tamira King

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