What Drives Post Adoption Behavior in Virtual Traffic Community: The Role of Utilitarian and Hedonic Values

Trang Nguyen, Victor Chen. What Drives Post Adoption Behavior in Virtual Traffic Community: The Role of Utilitarian and Hedonic Values. In Australasian Conference on Information Systems, ACIS 2018, Sydney, NSW, Australia, 3-5 December 2018. pages 18, 2018. [doi]

Authors

Trang Nguyen

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Victor Chen

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