Marketing analysis of wineries using social collective behavior from users' temporal activity on Twitter

Gema Bello Orgaz, Rus M. Mesas, Carmen Zarco, Víctor Rodríguez-Fernández, Oscar Cordón, David Camacho. Marketing analysis of wineries using social collective behavior from users' temporal activity on Twitter. Inf. Process. Manage., 57(5):102220, 2020. [doi]

Authors

Gema Bello Orgaz

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Rus M. Mesas

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Carmen Zarco

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Víctor Rodríguez-Fernández

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Oscar Cordón

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David Camacho

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