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The Susceptibility of Africans to Persuasive Strategies: A Case Study of Nigeria

Kiemute Oyibo, Ifeoma Adaji, Rita Orji, Julita Vassileva. The Susceptibility of Africans to Persuasive Strategies: A Case Study of Nigeria. In Rita Orji, Maurits Kaptein, Jaap Ham, Kiemute Oyibo, Joshua C. Nwokeji, editors, Proceedings of the Third International Workshop on Personalization in Persuasive Technology co-located with the 13th International Conference on Persuasive Technology, PPT@PERSUASIVE 2018, Waterloo, Canada, April 16, 2018. Volume 2089 of CEUR Workshop Proceedings, pages 8-21, CEUR-WS.org, 2018. [doi]

Authors

Kiemute Oyibo

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Ifeoma Adaji

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Rita Orji

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Julita Vassileva

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