Handling Advertisements of Unknown Quality in Search Advertising

Sandeep Pandey, Christopher Olston. Handling Advertisements of Unknown Quality in Search Advertising. In Bernhard Schölkopf, John C. Platt, Thomas Hoffman, editors, Advances in Neural Information Processing Systems 19, Proceedings of the Twentieth Annual Conference on Neural Information Processing Systems, Vancouver, British Columbia, Canada, December 4-7, 2006. pages 1065-1072, MIT Press, 2006. [doi]

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