Ron Pike, Patricia Murphy. Who Uses Virtual Worlds Anyway?. In Robert C. Nickerson, Ramesh Sharda, editors, Proceedings of the 15th Americas Conference on Information Systems, AMCIS 2009, San Francisco, California, USA, August 6-9, 2009. pages 534, Association for Information Systems, 2009. [doi]
@inproceedings{PikeM09,
title = {Who Uses Virtual Worlds Anyway?},
author = {Ron Pike and Patricia Murphy},
year = {2009},
url = {http://aisel.aisnet.org/amcis2009/534},
researchr = {https://researchr.org/publication/PikeM09},
cites = {0},
citedby = {0},
pages = {534},
booktitle = {Proceedings of the 15th Americas Conference on Information Systems, AMCIS 2009, San Francisco, California, USA, August 6-9, 2009},
editor = {Robert C. Nickerson and Ramesh Sharda},
publisher = {Association for Information Systems},
}