Consumer Coupon Redemption Behavior Prediction on B2C E-commerce - researchr publication authors

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Wenmin Qi, Li Li, Ruibo Yao. Consumer Coupon Redemption Behavior Prediction on B2C E-commerce. In The 17th Wuhan International Conference on E-Business, WHICEB 2018, Wuhan, China, May 25-27, 2018. pages 23, Association for Information Systems, 2018. [doi]

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