The Impact of Experimental Setup in Prepaid Churn Prediction for Mobile Telecommunications: What to Predict, for Whom and Does the Customer Experience Matter?

Dejan Radosavljevik, Peter van der Putten, Kim Kyllesbech Larsen. The Impact of Experimental Setup in Prepaid Churn Prediction for Mobile Telecommunications: What to Predict, for Whom and Does the Customer Experience Matter?. Trans. MLDM, 3(2):80-99, 2010. [doi]

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