Exploring the comparative salience of restaurant attributes: A conjoint analysis approach

Hosung Timothy Rhee, Sung-Byung Yang, KyungHo Kim. Exploring the comparative salience of restaurant attributes: A conjoint analysis approach. Int J. Information Management, 36(6):1360-1370, 2016. [doi]

Authors

Hosung Timothy Rhee

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Sung-Byung Yang

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KyungHo Kim

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