E-Commerce Purchase Intention in Emerging Markets: The Influence of Gender and Culture

Dimitrios Rigas, Nazish Riaz. E-Commerce Purchase Intention in Emerging Markets: The Influence of Gender and Culture. In Pei-Luen Patrick Rau, editor, Cross-Cultural Design Applications in Mobile Interaction, Education, Health, Transport and Cultural Heritage - 7th International Conference, CCD 2015, Held as Part of HCI International 2015, Los Angeles, CA, USA, August 2-7, 2015, Proceedings, Part II. Volume 9181 of Lecture Notes in Computer Science, pages 90-100, Springer, 2015. [doi]

@inproceedings{RigasR15,
  title = {E-Commerce Purchase Intention in Emerging Markets: The Influence of Gender and Culture},
  author = {Dimitrios Rigas and Nazish Riaz},
  year = {2015},
  doi = {10.1007/978-3-319-20934-0_9},
  url = {http://dx.doi.org/10.1007/978-3-319-20934-0_9},
  researchr = {https://researchr.org/publication/RigasR15},
  cites = {0},
  citedby = {0},
  pages = {90-100},
  booktitle = {Cross-Cultural Design Applications in Mobile Interaction, Education, Health, Transport and Cultural Heritage - 7th International Conference, CCD 2015, Held as Part of HCI International 2015, Los Angeles, CA, USA, August 2-7, 2015, Proceedings, Part II},
  editor = {Pei-Luen Patrick Rau},
  volume = {9181},
  series = {Lecture Notes in Computer Science},
  publisher = {Springer},
  isbn = {978-3-319-20933-3},
}