Customer Response Model in Direct Marketing: Solving the Problem of Unbalanced Dataset with a Balanced Support Vector Machine - researchr publication authors

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Suncica Rogic, Ljiljana Kascelan, Mirjana Pejic Bach. Customer Response Model in Direct Marketing: Solving the Problem of Unbalanced Dataset with a Balanced Support Vector Machine. JTAER, 17(3):1003-1018, September 2022. [doi]

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