Online channel expansion strategy: An empirical investigation

Zhe Rong, Qian Wang, Ji Wu. Online channel expansion strategy: An empirical investigation. Information & Management, 58(7):103523, 2021. [doi]

@article{RongWW21-0,
  title = {Online channel expansion strategy: An empirical investigation},
  author = {Zhe Rong and Qian Wang and Ji Wu},
  year = {2021},
  doi = {10.1016/j.im.2021.103523},
  url = {https://doi.org/10.1016/j.im.2021.103523},
  researchr = {https://researchr.org/publication/RongWW21-0},
  cites = {0},
  citedby = {0},
  journal = {Information & Management},
  volume = {58},
  number = {7},
  pages = {103523},
}