YouTubers vs. VTubers: Persuasiveness of human and virtual presenters in promotional videos

Hiroshi Sakuma, Ao Hori, Minami Murashita, Chisa Kondo, Yoshinori Hijikata. YouTubers vs. VTubers: Persuasiveness of human and virtual presenters in promotional videos. Frontiers Comput. Sci., 5, 2023. [doi]

Authors

Hiroshi Sakuma

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Ao Hori

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Minami Murashita

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Chisa Kondo

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Yoshinori Hijikata

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