A Quantitative Analysis of eCRM Tools in the Austrian Pharamceutical Industry

Arno Scharl, Horst Treiblmaier. A Quantitative Analysis of eCRM Tools in the Austrian Pharamceutical Industry. In Juan Manuel Cueva Lovelle, Bernardo Martín González Rodríguez, Luis Joyanes Aguilar, José Emilio Labra Gayo, María del Puerto Paule Ruíz, editors, Web Engineering, International Conference, ICWE 2003, Oviedo, Spain, July 14-18, 2003, Proceedings. Volume 2722 of Lecture Notes in Computer Science, pages 306-309, Springer, 2003. [doi]

@inproceedings{ScharlT03,
  title = {A Quantitative Analysis of eCRM Tools in the Austrian Pharamceutical Industry},
  author = {Arno Scharl and Horst Treiblmaier},
  year = {2003},
  url = {http://springerlink.metapress.com/openurl.asp?genre=article&issn=0302-9743&volume=2722&spage=306},
  tags = {analysis},
  researchr = {https://researchr.org/publication/ScharlT03},
  cites = {0},
  citedby = {0},
  pages = {306-309},
  booktitle = {Web Engineering, International Conference, ICWE 2003, Oviedo, Spain, July 14-18, 2003, Proceedings},
  editor = {Juan Manuel Cueva Lovelle and Bernardo Martín González Rodríguez and Luis Joyanes Aguilar and José Emilio Labra Gayo and María del Puerto Paule Ruíz},
  volume = {2722},
  series = {Lecture Notes in Computer Science},
  publisher = {Springer},
  isbn = {3-540-40522-4},
}