Using Social Media for Service Innovations: Challenges and Pitfalls

Ada Scupola, Hanne Westh Nicolajsen. Using Social Media for Service Innovations: Challenges and Pitfalls. IJEBR, 9(3):27-37, 2013. [doi]

@article{ScupolaN13,
  title = {Using Social Media for Service Innovations: Challenges and Pitfalls},
  author = {Ada Scupola and Hanne Westh Nicolajsen},
  year = {2013},
  doi = {10.4018/jebr.2013070102},
  url = {http://dx.doi.org/10.4018/jebr.2013070102},
  researchr = {https://researchr.org/publication/ScupolaN13},
  cites = {0},
  citedby = {0},
  journal = {IJEBR},
  volume = {9},
  number = {3},
  pages = {27-37},
}