Suresh P. Sethi. Optimal Control of the Vidale-Wolfe Advertising Model. Operations Research, 21(4):998-1013, 1973. [doi]
@article{Sethi73-0, title = {Optimal Control of the Vidale-Wolfe Advertising Model}, author = {Suresh P. Sethi}, year = {1973}, doi = {10.1287/opre.21.4.998}, url = {http://dx.doi.org/10.1287/opre.21.4.998}, researchr = {https://researchr.org/publication/Sethi73-0}, cites = {0}, citedby = {0}, journal = {Operations Research}, volume = {21}, number = {4}, pages = {998-1013}, }