The Use of Fuzzy Clustering to Examine End User Segmentation

Vikram Sethi, Chittibabu Govindarajulu, Ruth C. King, Mark Eakin. The Use of Fuzzy Clustering to Examine End User Segmentation. In Francesc Miralles, Josep Valor, editors, Proceedings of the International Conference on Information Systems, ICIS 2002, Barcelona, Spain, December 15-18, 2002. pages 56, Association for Information Systems, 2002. [doi]

Authors

Vikram Sethi

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Chittibabu Govindarajulu

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Ruth C. King

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Mark Eakin

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