Business Analytics: Enabling Strategic Alignment and organisational Transformation

Graeme G. Shanks, Nargiza Bekmamedova, Leslie P. Willcocks. Business Analytics: Enabling Strategic Alignment and organisational Transformation. In 20th European Conference on Information Systems, ECIS 2012, Barcelona, Spain, June 10-13, 2012. pages 18, 2012. [doi]

Authors

Graeme G. Shanks

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Nargiza Bekmamedova

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Leslie P. Willcocks

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