Innovation as a Differentiation Strategy: Its Differential Substitution Effects on Corporate Social Responsibility

Jinan Shao, Jing Dai, Antony Paulraj, Kee-hung Lai, Yongyi Shou. Innovation as a Differentiation Strategy: Its Differential Substitution Effects on Corporate Social Responsibility. IEEE Trans. Engineering Management, 71:6770-6783, 2024. [doi]

Authors

Jinan Shao

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Jing Dai

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Antony Paulraj

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Kee-hung Lai

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Yongyi Shou

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