Vinay Sharma, Piyush Seth, Shujauddin Niyazi. Blue Ocean Strategy: A Vehicle for Entrepreneurship Development and Economic Growth in Rural Areas. IJABIM, 1(1):32-41, 2010. [doi]
@article{SharmaSN10,
title = {Blue Ocean Strategy: A Vehicle for Entrepreneurship Development and Economic Growth in Rural Areas},
author = {Vinay Sharma and Piyush Seth and Shujauddin Niyazi},
year = {2010},
doi = {10.4018/jabim.2010010104},
url = {http://dx.doi.org/10.4018/jabim.2010010104},
researchr = {https://researchr.org/publication/SharmaSN10},
cites = {0},
citedby = {0},
journal = {IJABIM},
volume = {1},
number = {1},
pages = {32-41},
}