The grass is greener: developing and implementing a green consumer satisfaction index

Kuang-Heng Shih. The grass is greener: developing and implementing a green consumer satisfaction index. IJMC, 16(5):573-591, 2018. [doi]

@article{Shih18-2,
  title = {The grass is greener: developing and implementing a green consumer satisfaction index},
  author = {Kuang-Heng Shih},
  year = {2018},
  doi = {10.1504/IJMC.2018.10010208},
  url = {https://doi.org/10.1504/IJMC.2018.10010208},
  researchr = {https://researchr.org/publication/Shih18-2},
  cites = {0},
  citedby = {0},
  journal = {IJMC},
  volume = {16},
  number = {5},
  pages = {573-591},
}