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Analysis on the Mobil IPTV Adoption and Moderator Effect Using Extended TAM Model

Yonghee Shin, Hyori Jeon, Munkee Choi. Analysis on the Mobil IPTV Adoption and Moderator Effect Using Extended TAM Model. In Jinhwa Kim, Dursun Delen, Jinsoo Park, Franz Ko, Yun Ji Na, editors, NCM 2008, The Fourth International Conference on Networked Computing and Advanced Information Management, Gyeongju, Korea, September 2-4, 2008 - Volume 2. pages 220-225, IEEE Computer Society, 2008. [doi]

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Yonghee Shin

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Hyori Jeon

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Munkee Choi

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