Hamish Simmonds. Enabling the marketing systems orientation: re-establishing the ontic necessity of relations. Kybernetes, 47(10):1992-2011, 2018. [doi]
@article{Simmonds18-0, title = {Enabling the marketing systems orientation: re-establishing the ontic necessity of relations}, author = {Hamish Simmonds}, year = {2018}, doi = {10.1108/K-09-2017-0352}, url = {https://doi.org/10.1108/K-09-2017-0352}, researchr = {https://researchr.org/publication/Simmonds18-0}, cites = {0}, citedby = {0}, journal = {Kybernetes}, volume = {47}, number = {10}, pages = {1992-2011}, }