The impact of web-based service on switching cost: evidence from Thai internet banking

Rotchanakitumnuai Siriluck, Mark Speece. The impact of web-based service on switching cost: evidence from Thai internet banking. In Qi Li, Ting-Peng Liang, editors, Proceedings of the 7th International Conference on Electronic Commerce, ICEC 2005, Xi an, China, August 15-17, 2005. Volume 113 of ACM International Conference Proceeding Series, pages 11-18, ACM, 2005. [doi]

@inproceedings{SiriluckS05,
  title = {The impact of web-based service on switching cost: evidence from Thai internet banking},
  author = {Rotchanakitumnuai Siriluck and Mark Speece},
  year = {2005},
  doi = {10.1145/1089551.1089555},
  url = {http://doi.acm.org/10.1145/1089551.1089555},
  tags = {rule-based, web service},
  researchr = {https://researchr.org/publication/SiriluckS05},
  cites = {0},
  citedby = {0},
  pages = {11-18},
  booktitle = {Proceedings of the 7th International Conference on Electronic Commerce, ICEC 2005, Xi an, China, August 15-17, 2005},
  editor = {Qi Li and Ting-Peng Liang},
  volume = {113},
  series = {ACM International Conference Proceeding Series},
  publisher = {ACM},
  isbn = {1-59593-112-0},
}