Rotchanakitumnuai Siriluck, Mark Speece. The impact of web-based service on switching cost: evidence from Thai internet banking. In Qi Li, Ting-Peng Liang, editors, Proceedings of the 7th International Conference on Electronic Commerce, ICEC 2005, Xi an, China, August 15-17, 2005. Volume 113 of ACM International Conference Proceeding Series, pages 11-18, ACM, 2005. [doi]
@inproceedings{SiriluckS05, title = {The impact of web-based service on switching cost: evidence from Thai internet banking}, author = {Rotchanakitumnuai Siriluck and Mark Speece}, year = {2005}, doi = {10.1145/1089551.1089555}, url = {http://doi.acm.org/10.1145/1089551.1089555}, tags = {rule-based, web service}, researchr = {https://researchr.org/publication/SiriluckS05}, cites = {0}, citedby = {0}, pages = {11-18}, booktitle = {Proceedings of the 7th International Conference on Electronic Commerce, ICEC 2005, Xi an, China, August 15-17, 2005}, editor = {Qi Li and Ting-Peng Liang}, volume = {113}, series = {ACM International Conference Proceeding Series}, publisher = {ACM}, isbn = {1-59593-112-0}, }