How Low Should You Go? Low Response Rates and the Validity of Inference in IS Questionnaire Research - researchr publication authors

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Stephen A. Sivo, Carol Saunders, Qing Chang, James J. Jiang. How Low Should You Go? Low Response Rates and the Validity of Inference in IS Questionnaire Research. J. AIS, 7(6):17, 2006. [doi]

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