An improved optimization algorithm of ads' allocation in sponsored search and the results of experiments

Anna N. Sorokina, Alexey Ya. Chervonenkis. An improved optimization algorithm of ads' allocation in sponsored search and the results of experiments. Automation and Remote Control, 76(7):1315-1325, 2015. [doi]

Authors

Anna N. Sorokina

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Alexey Ya. Chervonenkis

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