Exploring the privacy implications of addressable advertising and viewer profiling

William E. Spangler, Kathleen S. Hartzel, Mordechai Gal-Or. Exploring the privacy implications of addressable advertising and viewer profiling. Communications of the ACM, 49(5):119-123, 2006. [doi]

@article{SpanglerHG06,
  title = {Exploring the privacy implications of addressable advertising and viewer profiling},
  author = {William E. Spangler and Kathleen S. Hartzel and Mordechai Gal-Or},
  year = {2006},
  doi = {10.1145/1125951},
  url = {http://doi.acm.org/10.1145/1125951},
  tags = {e-science},
  researchr = {https://researchr.org/publication/SpanglerHG06},
  cites = {0},
  citedby = {0},
  journal = {Communications of the ACM},
  volume = {49},
  number = {5},
  pages = {119-123},
}