Delivering Marketing Expertise to the Front Lines

Clayton D. Stafford, Johannes de Haan. Delivering Marketing Expertise to the Front Lines. IEEE Intelligent Systems, 9(2):23-32, 1994. [doi]

@article{StaffordH94,
  title = {Delivering Marketing Expertise to the Front Lines},
  author = {Clayton D. Stafford and Johannes de Haan},
  year = {1994},
  url = {http://csdl.computer.org/comp/mags/ex/1994/02/x2023abs.htm},
  researchr = {https://researchr.org/publication/StaffordH94},
  cites = {0},
  citedby = {0},
  journal = {IEEE Intelligent Systems},
  volume = {9},
  number = {2},
  pages = {23-32},
}