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Stakeholder-Orientierung als Gestaltungsprinzip für Corporate Web 2.0: Eine explorative Analyse

Alexander Stocker, Anwar Us Saeed, Patrick Höfler, Markus Strohmaier, Klaus Tochtermann. Stakeholder-Orientierung als Gestaltungsprinzip für Corporate Web 2.0: Eine explorative Analyse. In Martin Bichler, Thomas Hess, Helmut Krcmar, Ulrike Lechner, Florian Matthes, Arnold Picot, Benjamin Speitkamp, Petra Wolf, editors, Multikonferenz Wirtschaftsinformatik, MKWI 2008, München, 26.2.2008 - 28.2.2008, Proceedings. GITO-Verlag, Berlin, 2008. [doi]

Authors

Alexander Stocker

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Anwar Us Saeed

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Patrick Höfler

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Markus Strohmaier

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Klaus Tochtermann

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