Chenshuo Sun, Panagiotis Adamopoulos, Anindya Ghose, Xueming Luo. Predicting Stages in Omnichannel Path to Purchase: A Deep Learning Model. Information Systems Research, 33(2):429-445, 2022. [doi]
@article{SunAGL22,
title = {Predicting Stages in Omnichannel Path to Purchase: A Deep Learning Model},
author = {Chenshuo Sun and Panagiotis Adamopoulos and Anindya Ghose and Xueming Luo},
year = {2022},
doi = {10.1287/isre.2021.1071},
url = {https://doi.org/10.1287/isre.2021.1071},
researchr = {https://researchr.org/publication/SunAGL22},
cites = {0},
citedby = {0},
journal = {Information Systems Research},
volume = {33},
number = {2},
pages = {429-445},
}