Yongqiang Sun, Cailian Zhao, Xiao-Liang Shen, Nan Wang 0010. Perceived Firm Attributes, Social Identification, and Intrinsic Motivation to Voice in Brand Virtual Communities: Differentiating Brand-General and Innovation-Specific Perceptions. In 53rd Hawaii International Conference on System Sciences, HICSS 2020, Maui, Hawaii, USA, January 7-10, 2020. pages 1-10, ScholarSpace, 2020. [doi]
@inproceedings{SunZSW20,
title = {Perceived Firm Attributes, Social Identification, and Intrinsic Motivation to Voice in Brand Virtual Communities: Differentiating Brand-General and Innovation-Specific Perceptions},
author = {Yongqiang Sun and Cailian Zhao and Xiao-Liang Shen and Nan Wang 0010},
year = {2020},
url = {http://hdl.handle.net/10125/64248},
researchr = {https://researchr.org/publication/SunZSW20},
cites = {0},
citedby = {0},
pages = {1-10},
booktitle = {53rd Hawaii International Conference on System Sciences, HICSS 2020, Maui, Hawaii, USA, January 7-10, 2020},
publisher = {ScholarSpace},
}