Exploring the drivers of brand fan page follower discontinuance intention: an adaptation of the Furneaux and Wade's framework

Zhenya Tang, Leida Chen. Exploring the drivers of brand fan page follower discontinuance intention: an adaptation of the Furneaux and Wade's framework. IT & People, 33(5):1381-1401, 2020. [doi]

Authors

Zhenya Tang

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Leida Chen

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