An Effective Marketing Strategy for Revenue Maximization with a Quantity Constraint

Ya-Wen Teng, Chih-Hua Tai, Philip S. Yu, Ming-Syan Chen. An Effective Marketing Strategy for Revenue Maximization with a Quantity Constraint. In Longbing Cao, Chengqi Zhang, Thorsten Joachims, Geoffrey I. Webb, Dragos D. Margineantu, Graham Williams, editors, Proceedings of the 21th ACM SIGKDD International Conference on Knowledge Discovery and Data Mining, Sydney, NSW, Australia, August 10-13, 2015. pages 1175-1184, ACM, 2015. [doi]

@inproceedings{TengTYC15,
  title = {An Effective Marketing Strategy for Revenue Maximization with a Quantity Constraint},
  author = {Ya-Wen Teng and Chih-Hua Tai and Philip S. Yu and Ming-Syan Chen},
  year = {2015},
  doi = {10.1145/2783258.2783282},
  url = {http://doi.acm.org/10.1145/2783258.2783282},
  researchr = {https://researchr.org/publication/TengTYC15},
  cites = {0},
  citedby = {0},
  pages = {1175-1184},
  booktitle = {Proceedings of the 21th ACM SIGKDD International Conference on Knowledge Discovery and Data Mining, Sydney, NSW, Australia, August 10-13, 2015},
  editor = {Longbing Cao and Chengqi Zhang and Thorsten Joachims and Geoffrey I. Webb and Dragos D. Margineantu and Graham Williams},
  publisher = {ACM},
  isbn = {978-1-4503-3664-2},
}