Equal Pricing or Free Pricing? The Pricing Strategies of B2C Platform

Hou-ping Tian, Shuang Zheng, Chun-fang Jiang, Chang-xian Liu. Equal Pricing or Free Pricing? The Pricing Strategies of B2C Platform. In IEEE International Conference on Industrial Engineering and Engineering Management, IEEM 2020, Singapore, December 14-17, 2020. pages 832-836, IEEE, 2020. [doi]

Authors

Hou-ping Tian

This author has not been identified. Look up 'Hou-ping Tian' in Google

Shuang Zheng

This author has not been identified. Look up 'Shuang Zheng' in Google

Chun-fang Jiang

This author has not been identified. Look up 'Chun-fang Jiang' in Google

Chang-xian Liu

This author has not been identified. Look up 'Chang-xian Liu' in Google