Technology marketing: a firm's core competence?

Hugo Tschirky, Stefan M. Koruna, Eckhard Lichtenthaler. Technology marketing: a firm's core competence?. IJTM, 27(2/3):115-122, 2004. [doi]

@article{TschirkyKL04,
  title = {Technology marketing: a firm's core competence?},
  author = {Hugo Tschirky and Stefan M. Koruna and Eckhard Lichtenthaler},
  year = {2004},
  doi = {10.1504/IJTM.2004.003947},
  url = {http://dx.doi.org/10.1504/IJTM.2004.003947},
  researchr = {https://researchr.org/publication/TschirkyKL04},
  cites = {0},
  citedby = {0},
  journal = {IJTM},
  volume = {27},
  number = {2/3},
  pages = {115-122},
}