Upkar Varshney. An Approach for Smart Artifacts for Mobile Advertising. In Ken Peffers, Marcus A. Rothenberger, William L. Kuechler Jr., editors, Design Science Research in Information Systems. Advances in Theory and Practice - 7th International Conference, DESRIST 2012, Las Vegas, NV, USA, May 14-15, 2012. Proceedings. Volume 7286 of Lecture Notes in Computer Science, pages 147-151, Springer, 2012. [doi]
@inproceedings{Varshney12-0,
title = {An Approach for Smart Artifacts for Mobile Advertising},
author = {Upkar Varshney},
year = {2012},
doi = {10.1007/978-3-642-29863-9_12},
url = {http://dx.doi.org/10.1007/978-3-642-29863-9_12},
researchr = {https://researchr.org/publication/Varshney12-0},
cites = {0},
citedby = {0},
pages = {147-151},
booktitle = {Design Science Research in Information Systems. Advances in Theory and Practice - 7th International Conference, DESRIST 2012, Las Vegas, NV, USA, May 14-15, 2012. Proceedings},
editor = {Ken Peffers and Marcus A. Rothenberger and William L. Kuechler Jr.},
volume = {7286},
series = {Lecture Notes in Computer Science},
publisher = {Springer},
isbn = {978-3-642-29862-2},
}