Consumers' responses to brand websites: an interdisciplinary review

Hilde A. M. Voorveld, Peter C. Neijens, Edith G. Smit. Consumers' responses to brand websites: an interdisciplinary review. Internet Research, 19(5):535-565, 2009. [doi]

Authors

Hilde A. M. Voorveld

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Peter C. Neijens

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Edith G. Smit

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