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Understanding the Role of Time in Content Selection Decisions on OTT Platforms

M. Vyshakh, Anjali Pandey, Khusboo Gupta, Agam Gupta, P. Vigneswara Ilavarasan, Arpan Kumar Kar, M. P. Gupta 0001. Understanding the Role of Time in Content Selection Decisions on OTT Platforms. In Sujeet Kumar Sharma, Yogesh K. Dwivedi, Bhimaraya A. Metri, Banita Lal, Amany R. Elbanna, editors, Transfer, Diffusion and Adoption of Next-Generation Digital Technologies - IFIP WG 8.6 International Working Conference on Transfer and Diffusion of IT, TDIT 2023, Nagpur, India, December 15-16, 2023, Proceedings, Part I. Volume 697 of IFIP Advances in Information and Communication Technology, pages 269-277, Springer, 2022. [doi]

Authors

M. Vyshakh

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Anjali Pandey

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Khusboo Gupta

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Agam Gupta

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P. Vigneswara Ilavarasan

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Arpan Kumar Kar

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M. P. Gupta 0001

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