Tempting Fate: Social Media Posts, Unfollowing, and Long-Term Sales

Shuting Ada Wang, Brad N. Greenwood, Paul A. Pavlou. Tempting Fate: Social Media Posts, Unfollowing, and Long-Term Sales. MIS Quarterly, 44(4), 2020. [doi]

@article{WangGP20-2,
  title = {Tempting Fate: Social Media Posts, Unfollowing, and Long-Term Sales},
  author = {Shuting Ada Wang and Brad N. Greenwood and Paul A. Pavlou},
  year = {2020},
  url = {https://misq.org/tempting-fate-social-media-posts-unfollowing-and-long-term-sales.html},
  researchr = {https://researchr.org/publication/WangGP20-2},
  cites = {0},
  citedby = {0},
  journal = {MIS Quarterly},
  volume = {44},
  number = {4},
}