A Hierarchical Attention Model for CTR Prediction Based on User Interest

Qianqian Wang, Fangai Liu 0001, Pu Huang, Shuning Xing, Xiaohui Zhao 0002. A Hierarchical Attention Model for CTR Prediction Based on User Interest. IEEE Systems Journal, 14(3):4015-4024, 2020. [doi]

@article{WangLHXZ20-0,
  title = {A Hierarchical Attention Model for CTR Prediction Based on User Interest},
  author = {Qianqian Wang and Fangai Liu 0001 and Pu Huang and Shuning Xing and Xiaohui Zhao 0002},
  year = {2020},
  doi = {10.1109/JSYST.2019.2943914},
  url = {https://doi.org/10.1109/JSYST.2019.2943914},
  researchr = {https://researchr.org/publication/WangLHXZ20-0},
  cites = {0},
  citedby = {0},
  journal = {IEEE Systems Journal},
  volume = {14},
  number = {3},
  pages = {4015-4024},
}