Social Influence Does Matter: User Action Prediction for In-Feed Advertising

Hongyang Wang, Qingfei Meng, Ju Fan, Yuchen Li, Laizhong Cui, Xiaoman Zhao, Chong Peng, Gong Chen, Xiaoyong Du 0001. Social Influence Does Matter: User Action Prediction for In-Feed Advertising. In The Thirty-Fourth AAAI Conference on Artificial Intelligence, AAAI 2020, The Thirty-Second Innovative Applications of Artificial Intelligence Conference, IAAI 2020, The Tenth AAAI Symposium on Educational Advances in Artificial Intelligence, EAAI 2020, New York, NY, USA, February 7-12, 2020. pages 246-253, AAAI Press, 2020. [doi]

Authors

Hongyang Wang

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Qingfei Meng

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Ju Fan

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Yuchen Li

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Laizhong Cui

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Xiaoman Zhao

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Chong Peng

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Gong Chen

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Xiaoyong Du 0001

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